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Crypto advocate Michelle Bond launches crypto voter registration and education program, Project Swing

Crypto advocate Michelle Bond launches crypto voter registration and education program, Project Swing

The BlockThe Block2024/07/24 14:07
By:The Block

Quick Take Think tank Digital Future launched the program on Wednesday, calling it Project Swing. The initiative will focus on unregistered voters in swing states, according to a statement. Crypto advocate Michelle Bond told The Block that Project Swing is taking a different approach from PACs, which have brought in millions of dollars.

Crypto advocate Michelle Bond is launching a new initiative aimed at getting voters registered in swing states and plans to educate voters on crypto-related issues ahead of the upcoming U.S. election season.

Think tank Digital Future launched the program on Wednesday, calling it Project Swing. The initiative will focus on unregistered voters in the swing states of Arizona, Nevada, Wisconsin, Minnesota, Georgia, Michigan, Pennsylvania and North Carolina, according to a statement. 

“As the fintech and digital asset industries continue to evolve, the average voter must understand the impact these technologies are having on the American and global financial systems, especially in these historically unprecedented times," Bond, the CEO of Digital Future, said in a statement. "Project Swing is designed to bridge this knowledge gap, increase voter registration, and ensure the right candidates are elected to support financial freedom and shape the future of the financial services industry in the United States."

Crypto has quickly folded itself into the election season landscape. The Republican Party expressed support for crypto firms and investors in its platform for the 2024 elections, including vowing to end an “unlawful and un-American crackdown” on the U.S. crypto industry. Vice president and leading presidential candidate Kamala Harris may also be delving into crypto; Billionaire Mark Cuban told Decrypt on Wednesday that advisors close to Harris have begun reaching out to ask about crypto. 

Project Swing plans to hone in on "like-minded voters" in swing states to educate and register people to vote, according to its press release. 

"We think that having this education component, and having these folks register and go out to the ballot in swing states is a really, really exciting project because it gives us the power to influence the election, particularly in a year where we think it really matters," Bond said in an interview with The Block. 

This comes as political action committees have raised millions ahead of the upcoming election. Pro-crypto group Fairshake recently became the largest super PAC of this U.S. election cycle, having raised over $200 million.  

Project Swing is taking a different approach from PACs, Bond said.

"PACs are focused on supporting candidates and campaigns," Bond said. "This is more of a bottom-up approach, which is supporting the American public and getting more folks out there to be registered to vote." 

Bond launched Digital Future last month and has said the think tank will work with stakeholders and policymakers on issues surrounding financial services and "advocate for policies that enhance the integrity and stability of the marketplace."

Bond was previously the CEO of the Association for Digital Asset Markets, a trade group representing the crypto industry. Members include FTX, Paxos, and Robinhood Crypto.


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Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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